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The Pensado Awards was created by the producers of the acclaimed online video series Pensado's Place. The awards were founded as a means of acknowledging talented music producers, engineers, mixers and their work, are a grand opportunity for the best pros, amateurs, brands and press to come together as one community to celebrate the uncelebrated.

This year's festivities will take place on Saturday, August 20, 2016, at Sony Pictures Studios in Culver City, CA. The ceremony will host a crowd of over 800 recording industry figures, with the live ceremony highlighted by presentations from the biggest names in the recording industry. The awards will be held outdoors under the stars in Calley Park in the middle of the Sony Pictures Studios lot. A VIP reception will be held on the complex's Main Street area; the "Pensado Theater" will be located in the Rita Hayworth Theatre; and an afterparty will take place in the Sony Commissary, which is connected to the park.


The musical theme of the evening will be "Celebrate the Guitar"; underscoring that theme will be three live performers throughout the ceremony: Phil X (Triumph, Bon Jovi) on electric guitar, Michael "Fish" Herring (Prince, Celine Dion, Christina Aguilera) on acoustic guitar and Ethan Farmer (Aretha Franklin, Janet Jackson, Justin Timberlake) on bass guitar.


To make a donation just requires a few simple steps. Text "WeStandForDavid" with no spaces to 41444. You'll receive a text message prompting your donation with a link to a secured page to enter your name, email, and card info. You have the option of choosing between a preset amount or entering your own. Once you've decided on a donation amount and entered all of your information, hit the donate button located at the bottom of the page to confirm your donation. Multiple donations are accepted and you will receive a receipt of your donation to the provided email address. Donations end up directly deposited into David Platillero's bank account.